The Minnesota Zoo is more than a summer destination. A new campaign needed to reflect a setting where guests are introduced to species from around the globe all year-round. The Zoo now has adopted it as
a brand positioning statement. 

 

BRANDING DESIGN
ART DIRECTION

PHOTOGRAPHY: NATE LUKE

DIRECTOR: T.C. WORLEY

:30 Brand Spot // Art Direction

 

Random Acts of Kindness Video // Art Direction

 

RE-BRANDING // Art Direction & Design

 

EXPERIENTIAL CAMPAIGN // Art Direction & Design

 

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